The idea of creating an online marketplace where customers can buy books is a good one.
But the process is complicated and not as simple as you might think.
To create a marketplace, you need to know the people who are going to be buying your books, how to handle customer inquiries, how long the process will take and what kind of payment methods are supported.
In this episode of CNNMoney’s Business of Enterprise, we explore how to create an online store that is customized to your business and your customers.
We also look at the challenges of creating a marketplace that works for all types of businesses and shows you how you can customize it to your own needs.Read more